DOI: 10.12924/mac2013.01010001 |Publication Date: 5 August 2013

Media and Communication: Why Another Journal?

Bradley S. Greenberg 1, * , Hannes Haas 2 and Elisabeth Klaus 3
1 College of Communication Arts & Sciences, Michigan State University, USA
2 Department of Communication, University of Vienna, Austria
3 Department of Communication, University of Salzburg, Austria
* Corresponding author
Abstract: Indeed, there are some three dozen English-language journals now that deal with one or another or multiple aspects of the field of media and (mass) communication. Would another journal not be redundant? We think not. Media and Communication, henceforth shortened to MaC, will possess a specific combination of attributes that are not replicated elsewhere and together result in the unique position of the journal.


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